Our groups provide training and support to help independent business owners and unsupported BDM’s and sellers master the art of selling without losing their integrity. We start with mindset in the first month before moving into understanding the sales cycle and the basic sales skills like:

1. Talking about what you do in a way that’s authentic and not salesy.

2. Understanding who your Ideal Customer is and what they need from you to make a decision.

3. Shameless Self Promotion that is authentic and effective.

4. How to Network, Market and Sell.

5. What is SEO and AEO and why do they matter.

6. How a Business Owner’s Focus in Sales Differs from the their Sellers.

Each member also gets to bring specific challenges and problems to the group to get Focused Feedback and Actionable Solutions.

There are Expert guests every quarter to share best practices in the areas of Business Accounting, Social Media, Marketing and Web Design, AI, and Events and Promotions.

Evaluation a business owner’s sales process begins with understanding sales personality and customer expectations. Understanding the sales cycle and how to lead prospects to buy provides independent owners and unsupported sellers with clarity and confidence. It’s not only what you say that can be improved. Coaching will improve how you feel when you say it so your integrity and respect for others remains intact.

Sue’s coaching approach is authentic, personal, and individual. She is not a corporate sales trainer but rather works with small business to support sales efforts and activity. Whether Sue is teaching how to be a better Networker, or how to conduct an effective Discovery Call, her approach is direct and encouraging.

You can reach us anytime via our contact page or email. We aim to respond quickly—usually within one business day.

Our pricing is designed to be affordable for both the independent Business Owner and the unsupported Seller or Business Development Manager. The Creative Collective is $150 per month. Private Coaching starts at $200 per month. Fractional Sales and Sales Consultation begins at $500 per month.

Collaborative, honest, and straightforward. Accountability with compassion and understanding that clients often have multiple priorities and are juggling work life balance. Sue was given the nickname The Velvet Hammer because of her ability to motivate and challenge her clients to have the courage to get out of their comfort zone and GROW.